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OCT
5
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WELCOME TO TEN MINUTES OF GOOD NEWS AND FUN STUFF FROM YOUR FAVORITE PRINTER!
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Message
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A Message from Wayne Steffen
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The Way I See It
I read a story about a boy that took a train trip with his family to visit his grandma every day.
One day, he asked his parents, “Can I ride the train to grandma’s alone?” After a brief discussion, his parents agreed. The next day as the boy got on the train alone, his father tucked a note in his pocket and said, “If you ever feel insecure or need help, this is for you.”
At first, the boy was enjoying his freedom and was admiring the landscape out the window. But he quickly became more uneasy with every minute that passed. He looked around at the strangers on the train and became sad and scared, and then remembered the note that his father had given him. He opened the note, which said, “Son, I’m in the next train car.”
Here’s the way I see it: There are two gifts we should give our children. One is roots, and the other is wings.
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Idea
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Decoding CMYK and RGB for Perfect Print Results
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CHOOSE COLORS WITH CONFIDENCE
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When designing materials for print, the color format you choose will significantly impact how the final product looks when it comes off the press. The two primary color models you'll encounter are CMYK and RGB. Understanding the differences between these models is crucial for achieving the best possible results in your print marketing.

What is CMYK?
CMYK stands for Cyan, Magenta, Yellow, and Key (Black).
This color model is specifically designed for printing and is used in the majority of print processes. CMYK works by combining these four base colors in varying degrees to produce a wide range of colors. Since CMYK is subtractive, the colors start white (the color of the paper), and as colors are added, they subtract brightness, resulting in darker shades.
Key Benefits of CMYK in Print
- Color Accuracy: CMYK provides a more accurate representation of colors in print, as it’s specifically designed for ink and paper.
- Consistent Results: When using CMYK, what you see on your screen may not be an exact match, but it will be close to what you get in the final printed piece.
- Professional Quality: Most professional printing processes use CMYK, which ensures your materials have a polished, high-quality finish.

What is RGB?
RGB stands for Red, Green, and Blue.
This color model is primarily used for digital screens, including computers, smartphones, and televisions. RGB is an additive color model, meaning colors start black, and as red, green, and blue light are added, they create other colors, becoming lighter and brighter as more color is added.
Key Benefits of RGB in Digital Design:
- Vibrancy: RGB can display more vibrant and luminous colors because it is based on light, not ink.
- Wider Color Range: The RGB color model has a broader range of colors than CMYK, making it ideal for digital projects where you want bold, vivid hues.
Tips for Ensuring Print Color Accuracy
With these tips, you can minimize color shifts and ensure your print projects maintain their intended vibrancy and accuracy.
- Use Proofing Tools: Most design software includes proofing tools for CMYK and RGB. These tools allow you to simulate how your colors will look in the alternative color model, helping you make informed decisions early in the process.
- Choose Versatile Colors: Opt for colors that translate well between both spaces. This strategy minimizes drastic color shifts when converting from one model to another.
- Consider Separate Versions: In some cases, creating two versions of your design—one optimized for print (CMYK) and one for digital (RGB)—might be the best approach. This way, you can ensure the highest quality for both mediums without compromising color accuracy.
- Convert Early: If you must work in RGB, convert your design to CMYK early in the process to spot any color shifts.

Choosing Colors with Confidence
Understanding the difference between CMYK and RGB is essential to producing high-quality print materials that match your brand’s vision. By starting your design in the correct color palette or converting early, you can avoid common pitfalls and ensure your printed pieces turn out just as vibrant and true-to-life as you envisioned.
With this knowledge, you're now better equipped to tackle your next print project with confidence. And if you ever need expert guidance, we’re here to ensure your print materials achieve the highest quality and impact.

See more great ideas like this!
Click here to visit the Print Source Corporation - Ideas Collection.
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MARKETING
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To Open or Not to Open In a New Tab
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THE SAME TAB OR A NEW TAB?
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Whether or not you prefer links to open in a new tab or the same tab, the final decision should be based on user experience or how a reader interacts with your site.
When links are changed to open in new tabs or windows, it can cause information clutter, which requires more effort to manage. In addition, many users may become disoriented and may not realize that a new tab has opened.
One common exception is when using links that take users to a different website. In this case, it often makes sense to open links to a new tab or a new window. When choosing to direct links to a new tab or window, you may consider including the words “opens in new tab” as part of the link. You can also provide an icon that shows the link will open in a new window.
If users want to open links in a new tab manually, it is very easy: Simply hold down the ctrl/cmd button when you click a link, and it will open in a new tab. They can also right-click and choose to open in a new tab (or window). Or, on mobile/touch screen devices, users can long-press a link and choose to open it in a new tab.
If you’re looking for best practice suggestions for your next important printing project, we’re here to help! Give us a call or stop by today.
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TECH
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Enhanced Protection in Chrome
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INCREASE SAFETY ON THE WEB AGAINST DANGEROUS DOWNLOADS AND WEBSITES
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If you are a Google Chrome user, did you know that you can easily turn on Chrome’s “enhanced protection” security feature, which increases safety on the web against dangerous downloads and websites?
Chrome’s enhanced protection offers faster, proactive protection against dangerous websites and downloads. It also helps you choose safer extensions before installing them on your device and automatically warns about password breaches. If Safe Browsing can’t confirm that a download is safe, Chrome warns you that the file may be dangerous, and you have the option to send the file to Google to be scanned.
In comparison, Chrome’s “standard protection” offers warnings about potential risk sites, extensions, and downloads. You may also choose if you’d like to receive warnings if passwords are exposed in a data breach.
Google Chrome Enhanced Protection is available on desktop computers, as well as Android and iOS phones and tablets.
- To enable Chrome’s enhanced protection on a PC or Android device, open a Chrome browser, click the three dots in the upper right corner, click Settings > Privacy and Security, and choose Security.
- To enable it on an iOS device, go to More > Settings and then tap Sync and Google Services. Enable Safe Browsing and then select Done.
If you are looking for a printer you can trust to handle highly confidential documents, look no further. We provide secure printing for all types of confidential and sensitive materials. Remember, other printers may be nearby, but nobody comes close.
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Copyright © 2021 - 2026
Print Source Corporation, 213 East Perry Street, Bluffton, IN 46714 888-219-2199
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